Lucas Anderson

Lucas Anderson

I'm Lucas Anderson, an IT consultant and blogger. Specializing in digital transformation and enterprise tech solutions, I write to help businesses leverage technology effectively.

Top 7 influencer discovery and outreach platforms marketers swear by for micro-influencer campaigns (CreatorIQ, Upfluence, Heepsy, and outreach templates)

Influencer marketing campaigns, especially those targeting micro-influencers, have seen exponential growth in recent years. Brands are shifting attention from mega-celebrities to relatable online personalities with smaller but deeply engaged audiences. To effectively tap into this vibrant niche, marketers rely on…