In an increasingly virtual world, the importance of LinkedIn for business can not be overlooked. Social media offers us various opportunities to grow and market our business. Unfortunately, many of us fail to take full advantage of this. While most…
In an increasingly virtual world, the benefits of social media for business can not be overlooked. The advent of the likes of Facebook, Instagram, and LinkedIn has given us a business tool that is rarely used efficiently by businesses. These…
The majority of marketing strategies today are online. Consumers and businesses are now all online. Hence, you want maximum reach to your consumers. It is absolutely necessary to gain information regarding where they spend their time. However, when you’re a…
Since COVID-19 has been declared a pandemic, it is affecting businesses and consumers alike worldwide. Business trends, consumer preferences and demands, and marketing landscapes and mediums have changed drastically. Consumers are shifting their focus to products and services that can…