Customer Relationship Management (types of CRM) is a term that is used to describe the management of customer relationships, which is very important if you are running a business. CRM is a strategy and technology combination used to develop and…
Smart business owners realize that having a robust online presence is critical in today’s competitive market landscape. Having a well-known brand online allows your company to reach more people, generate more leads, and increase profit. But what are the best…
With so many marketing channels out there (and new ones emerging all the time), it can be challenging to choose the ones that will be most efficient for promoting your brand. Marketing channels are an integral part of digital marketing.…
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Customer relationship management or CRM does exactly what its name implies. It manages relationships that you, as a site owner, have with your site’s visitors. In general, you gain insight into some valuable information to your business and see how…
Let’s be honest and face realistic terms; your business is stuck, isn’t it? As most entrepreneurs and business owners, we don’t like to focus on it, because we prefer thinking positively. But at the same time, the truth remains the…
2021 is around the corner and 2020 is leaving us in what can only be deemed as “Tumultuous Times”. 2020 has taught us that many things are out of our control and we can do very little about it. However,…
Zara has been the new “It” Fast Fashion brand on the street for quite some time now. Having perfected the fast fashion model, Zara has been on an upwards trajectory since its inception in the late 70’s. Zara accounts for…
Climate Change is one of the most pressing issues faced by our plant at the moment. To fight it, we must all do our part, making sure we focus on more sustainable practices that preserve the environment. However, those with…
Many people consider corporations to be money-grabbing, blood-sucking machines. Many people assume that their primary focus is to make money, no matter the method in which they do it. Hence, we assume that these businesses can never be ethical socially…
Did you know that in 1999, a copycat version of popular site eBay was created in Germany? The site was called Alando, which was then purchased by eBay within 4 months for $43 million! Sounds like a whole lot of…