Ever since their inception, social media networks have made life easier for people in all facets of life. While some students have made the most of them study or find assistance, businesses have perhaps had the most profit from all…
The Over-The-Top, or better known as the OTT model, is on the rise. The name basically means any streaming service delivering content over the internet. The service is delivered ‘over the top’ of another platform, hence the moniker. The perfect…
In an increasingly virtual world, the importance of LinkedIn for business can not be overlooked. Social media offers us various opportunities to grow and market our business. Unfortunately, many of us fail to take full advantage of this. While most…
In an increasingly virtual world, the benefits of social media for business can not be overlooked. The advent of the likes of Facebook, Instagram, and LinkedIn has given us a business tool that is rarely used efficiently by businesses. These…
The majority of marketing strategies today are online. Consumers and businesses are now all online. Hence, you want maximum reach to your consumers. It is absolutely necessary to gain information regarding where they spend their time. However, when you’re a…